Short answer: many ethnic-wear wholesalers sell each design as a size set: one piece in each size, for example M, L, XL and XXL. Sets make dispatch simple for the seller, but you may end up with sizes your customers don't buy. Sizes also differ between makers, so always check the size chart in inches, not just the letter, and ask whether the seller will sell single sizes or a custom mix.
Common ways sizes are sold
| Format | What it means | Watch out for |
|---|---|---|
| Size set | One piece of each size in the range, e.g. M-L-XL-XXL | Sizes your customers rarely buy |
| Single sizes | You choose sizes per design | Often a higher price or an MOQ per order |
| Free size | One size meant to fit a range (common for sarees, dupattas, some kaftans and gowns) | Check the actual measurements |
| Plus-size range | Larger sizes, e.g. 3XL and above | Fewer makers; check the fit of the arms and hips, not just the chest |
Why an "L" isn't always an L
There is no single sizing standard that all ethnic-wear makers follow. One seller's L can fit like another's M. So:
- Ask for the size chart in inches, giving at least the chest (bust), waist, hip, length and shoulder.
- Ask whether the chart gives the garment measurement or the body measurement it fits. A garment chest measurement includes extra room for ease.
- Measure your sample flat and compare it with the chart.
- Note the length, which matters a lot for kurtis: short, knee-length and calf-length suit different customers.
Choosing the right size mix
- Look at your past orders. Which sizes do your customers order most? Many resellers find one or two sizes sell far more than the rest.
- Ask the seller about mixing. Can you take two Ls and two XLs instead of one of each size?
- Balance price and risk. If a full set costs only a little more than the sizes you need, the extra piece may be worth it. If not, pay a little more per piece for single sizes.
- Keep a size note on every design in your catalogue, such as "fits bust 38–40". It reduces returns.
Reducing size-related returns
- Share the size chart in inches with every product photo you post.
- Add a simple "how to measure" picture to your WhatsApp catalogue.
- When a customer is between sizes, ask what fits them well and compare measurements.
- Say before the order whether you allow exchanges for size.
Frequently asked questions
What is a size set in wholesale?
A design sold as one piece in each size of its range, for example M, L, XL and XXL, instead of individual sizes.
Can I buy only the sizes I want?
Often yes, usually at a higher price per piece or with a minimum order. Ask the seller.
What does "free size" mean?
One size meant to fit a range of body sizes. Always check the actual measurements.
Related: catalogue vs single-piece buying · what is MOQ · kurtis in Surat
